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Feature adoption, paths & funnels

Funnels and path analysis are why teams buy Pendo — and the Free plan strips out the exports you'd need to reason about them outside the UI.

What people actually say

  • The Free plan caps at 500 MAUs and excludes path and funnel exports, so any serious analysis means stepping up to a sales-led tier.

    Source: Pendo pricing page
  • Reviewers find Pendo analytics 'not very self-explanatory' and report that while basic reporting is fine, you can't do anything really complex without leaving the tool.

    Source: UserGuiding, Pendo reviews 2026
  • Data filtering and segmentation options remain limited for the depth of analysis larger product teams need, which pushes power users toward warehouse exports they then pay extra to set up.

    Source: UserGuiding, Pendo reviews 2026
How we'd rebuild it for you

Funnels and adoption paths are window functions in Postgres, materialised nightly and rendered by a small Next.js dashboard. No MAU bundle to tip you over the next pricing step, no Free-tier export lock. PMs build cohorts in Metabase with SQL — and the export is just SELECT.